About 2 years ago, after paying another website hosting bill, I came up with a meme that — surprisingly — failed to take the world by storm. I have no idea why. The primary aim was to put some words on this site to justify those fees. Why it wasn’t a trending topic is beyond me.
So, for 2016, I’m bringing back the catchy meme: Blog Every Wednesday in August. Y’all can thank me later.
The whole point of BEWA, for that is the meme’s catchy, social media-friendly & hashtaggable name, is to challenge myself to find a variety of topics to write about in the style of a proper blog rather than a ‘status’ update. I find this part challenging as my brain has been coached to find Internet content longer than a paragraph hard to process.
If you’re still reading at this point, congratulations, you’ve not caught the one-sentence-and-an-emoticon bug so prevalent today [insert relevant happy emoticon].
There are occasions on this blog where I link to interesting pieces elsewhere but with the BEWA project I’m challenging myself to write something longer about the topics I select and not simply quote and link. At one point, the quote and link format was a Blogger staple — and is still done remarkably well by some people — but that’s not the BEWA way.
Topics last season included a post about somebody who was once in an Australian daytime soap opera, a quite serious point about writing technology RFPs, a piece about user design and a frustration with the whole idea that internet advertising is a single ‘thing’ (hint: it isn’t).
If I look at this site’s referral information today (specifically, the Google searches that send visitors my way) I see that little has changed. Ex-Australian soap stars are still at the top of the tree, although there are also a few references to this post on the EU Referendum which was written and posted long before the political mess that followed the result. In the interests of not repeating myself and because I’m not more clued-up than anybody else, I’ll be avoiding both Australian soap actors and European politics in this year’s BEWA (although if I want to generate more traffic perhaps I should take the opposite view).
At this point I have one idea for something to write about that I might use so I have a few days to figure it out. Of course, it could be a lot of nonsense written about nothing. The goal, however, is to get writing again so I hope you’ll indulge me for a month. After all, you’re going to need something while you’re waiting for your train.
And what’s that you say, we’re still in July? Think of this of the summer bonus entry that you wish you hadn’t wasted 2 and a half minutes reading. The whole thing starts this time next week. Set your alarm; although there will likely be a 140 character status update to remind you. I’m preparing a selection of useful hashtags.