So, the official Phixx web site alerted me to two interesting facts this week. Firstly, Andrew is giving away his car. Honestly. In one of the most bizarre (and possibly desperate) publicity stunts for a single, Phixx are giving away Andrew’s car. How do you win? I’ve no idea because they won’t tell you until the single is out. And then, today, I received an email with the subject ‘Phixx Window Sticker’. The clever marketing bods have ‘put an A4 poster together for you to download and place in the back window of your car’. I thought that it might be a nice idea to go and look at it – except anybody could have knocked this up. What a disappointment. That’s the picture. The pdf doesn’t render properly on my machine (but the World version does). All in all that’s brightened my afternoon. So, despite the simplicity, I may now be forced to buy the single – Love Revolution is out on Monday. You may have seen the car stickers!
I wonder who does the Phixx marketing. A low budget way to get noticed?