Not that I really needed another excuse to show this picture again but, hell, it’s Friday so who cares? AdAge is reporting that ‘the hunk’, Jason Lewis, is claiming Absolue used the fake ad as genuine one:
The actor who posed as the “Absolut Hunk” in a ficticious ad that appeared in an episode of Sex and the City is suing the Absolut Spirits Co., alleging it promoted the make-believe ad from the HBO series as an actual advertisement without his permission [source]
Previously: Silent For A Week.